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We set out to make Tender & True better from the beginning, with no compromises and with the certifications to prove it. That's why we partnered with the Marine Stewardship Council (MSC), a third-party organization, to guarantee that the Whitefish in each and every Tender & True Whitefish & Potato Recipe has been certified sustainable seafood.

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    Overall Customer Rating of 22 Reviews:

    Yummy

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    The delivery truck delivered just in time for feeding time. Gave it to my two bigger dogs as they do the most running & burning off of food- they both ate their entire bowls & kept looking at me for more. If I could ask their opinion and get an answer I’d think they’d say it was wonderful.

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    Tender&True is a healthy, and trust worthy brand of dog food. There are so many benefits packed in to each and every can of dog food. My pups favorite part of their day Is meal time! I recommend Tender& True. You won't be disappointed!!!

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    I have three dogs (all rescues) they really enjoy the Tender & True whitefish & potato recipe. All three of the dogs licked the pan clean and wanted seconds (which I was very pleased to give them) This is a very healthy and nutritious meal that all three of them enjoy and if my babies are happy, I am happy. I would recommend Tender & True canned dog food to anyone seeking a healthy meal for their beloved pets. I feel they will enjoy the food greatly and love you for the treat.

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    My dogs love this stuff! I like that its naturally made and high quality. It smells good but I have to use a spoon to get it out of a can for them. I would recommend this product and intend on purchasing different varieties.

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    Both of my dogs Esther And Lola loved it. Esther only likes fish & potato blends and is a very picky eater but they both ate it with no issues. It has real chunks in it so they thought they were getting a real treat.