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We set out to make Tender & True better from the beginning, with no compromises and with the certifications to prove it. That's why we partnered with the Marine Stewardship Council (MSC), a third-party organization, to guarantee that the Salmon in each and every Tender & True Salmon & Sweet Potato Recipe has been certified sustainable seafood.

Price: $19.99
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    Overall Customer Rating of 30 Reviews:

    Salmon Goodness

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    Pros:
    • Wild Caught Salmon
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    This stuff smells great. It is grain free and free of poultry. The salmon is wild caught. Confession, I love the pink bag too!!

    Salmon Goodness

    Rating:
    Pros:
    • Wild Caught Salmon
    Cons:
    This stuff smells great. It is grain free and free of poultry. The salmon is wild caught. Confession, I love the pink bag too!!

    My girls love it

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    Pros:
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    I always try and look for something that give's my girl's (dog's) what they need an that's good for them and I like the Tender & True salmon & sweet potato dog food. It has real salmon fish and real sweet potato too. When I opened the bag, my dog's started smelling it and couldn't wait to try it. It has vitamins and minerals and nutrients that my girl's need and has no grain's,corn,poultry and wheat,soy or antibiotic's and wow that make's a big difference to me. it has no GMO's or artificial preservatives, color's or flavors in it. I'm really happy that my girls like it so much because I want them healthy and happy and getting what they need..

    Rescue babies

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    I have 2 rescued dogs , a american bull dog and a pug and they both enjoyed this dog food .. I love the quality ingredients in this product... My pug is very active so this should do well with her energy .. Just wish it cam in larger bags

    Jealous cat

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    When the box arrived with the Tender & True Salmon & Sweet Potato Dog Food I set it up on the table to keep him out of it and walked in to find the cat trying to open the box because he could smell it through the packaging. The second we opened the bag our lab's eyes got that excited glittery look and he started doing is little "I'm excited" dance. He's loving the new food and I think his coat is even looking just a little more glossy than it did before but he's only been on the food about a week. We haven't noticed any tummy upset with the food and our lab does have a bit of trouble with that. The cat is a little disgruntled that he doesn't get any and has been trying to get into the tote we store the dog food in. I have to admit our lab isn't too fussy about food but does seem more excited about this food. You can tell it has salmon in it because the second you open the bag you get a strong smell of salmon. Closed in the storage tote we don't notice the smell and it never lasts in the dish long enough for there to be a smell in the house.